Super Hotel Co., Ltd. Created a store with fan participation. Completely renewed the paper cup design based on fan feedback. Promoted environmental activities.

[Super Hotel Co., Ltd.] Created a store with fan participation. Completely renewed paper cup design based on fan feedback. Promoted environmental activities. ​ Image
URL: Super Hotel Co., Ltd. Press release: December 20, 2024 Creating a store with fan participation. Completely renewing the paper cup design based on fan feedback. Promoting environmental activities. Super Hotel Co., Ltd. (location: Osaka City, Osaka Prefecture, CEO: Kensaku Yamamoto), which operates 173 hotels in Japan based on the concept of “Natural, Organic, Smart,” has renewed its paper cup design based on fan feedback. We will gradually start offering it at stores nationwide. Starting in October 2023, Super Hotel will hold fan meetings in Osaka, Tokyo, and Sendai, inviting special fans who support Super Hotel, and actively interact with fans. I’m here. At the “Super Gathering” held at Super Hotel Osaka Natural Hot Springs on February 3, 2024, it was revealed that compared to other hotels, Super Hotels have been actively engaged in environmental activities and SDGs initiatives from an early stage. There were comments from fans that the public didn’t know about it. One of the ideas we received from a fan was to write letters and illustrations on the paper cups used in hotel lobbies and breakfast areas, describing the unique activities that super hotels are conducting, so that guests could read them. I did.
https://prcdn.freetls.fastly.net/release_image/38388/74/38388-74-fafdc2508d1a84463d6a600f97c48c44-1477×1108.jpg We have renewed the paper cup design based on feedback from fans, and are gradually offering it at stores nationwide from October 2024. The renewed design incorporates the super hotel’s sustainable initiatives, such as the “net zero CO2 nights” program that utilizes carbon offsets, and the “eco-patronage” initiative, which rewards guests with sweets when they return an unused toothbrush in their room. Introducing our distinctive activities. In addition, our paper cups are made from FSC-certified* materials, working together with our customers to realize a sustainable society I’ll work on it. *For FSC certification, please see here
(https://jp.fsc.org/jp-ja/FSC_trademarks). [About Super Hotel Co., Ltd.] Based on the concept of “Natural, Organic, Smart,” we operate 173 hotels in Japan and one overseas (Myanmar) that propose a healthy and sustainable lifestyle. We are the only company in the hotel industry to be certified under the Eco-First System*, which is recognized by the Minister of the Environment as an environmentally advanced company that is leading the industry in environmental conservation initiatives that are innovative and unique. In addition to environmental conservation activities, we are actively engaged in SDGs activities such as regional revitalization and support for the next generation. Official website: https://www.superhotel.co.jp/ SDGs initiatives: https://www.superhotel.co.jp/sdgs/ *About the “Eco First System”: https://www.env.go.jp/guide/info/eco-first/