Preview for media will be held on November 27th THE FARM, a farm resort, will overturn the concept of harvest experience! “World’s first! Radish UFO catcher” where humans become cranes

[Media preview to be held on November 27th] The farm resort THE FARM overturns the concept of harvest experience! “World’s first! Radish UFO catcher” where humans become cranes ​ THE FARM Press release: November 21, 2024 [Preview for media will be held on November 27th] THE FARM, a farm resort, will overturn the concept of harvest experience! “World’s first! Radish UFO catcher” where humans become cranes Providing a completely new form of “farm entertainment” that combines playfulness and the joy of harvest
https://prcdn.freetls.fastly.net/release_image/20935/68/20935-68-32fdad47b8bbbd6c56b7eb6975863c0f-1280×720.png THE FARM Co., Ltd. (Headquarters: Katori City, Chiba Prefecture, Representative Director: Yasuaki Takeda; hereinafter referred to as THE FARM) will hold the “World’s First! Radish UFO Catcher” event at the farm in the farm resort THE FARM (hereinafter referred to as THE FARM) on Saturday, November 30th. ) has been decided to be held for a limited time. This event will be the first of its kind in the world where participants will play the role of a giant UFO catcher crane and lever operator, and harvest radish in a game-like manner. Prior to the public opening, we will hold a preview for the media on Wednesday, November 27th. At this preview event, Yasai-chan (affiliated agency: The Farm Co., Ltd.), who is expanding his career as a “star of agriculture and vegetables,” will play the role of a giant UFO catcher crane and show the media the magnificent radish harvest. We will show it to you. Additionally, participants will receive a free free time course ticket to the adjacent Ofuro Cafe Karin no Yu (valid only on the day) and a special meal ticket to THE FARM Cafe. ◆ “World’s first! Radish UFO catcher” media preview overview [Date] Wednesday, November 27, 2024 [Time] 12:00-14:00 [Location] 1309-29 Nishitabe, Katori City, Chiba Prefecture [Access] About 20 minutes from Higashi-Kanto Expressway Daiei IC *There is a paid express bus available from Tokyo Station Yaesu Exit. A free shuttle service runs from THE FARM’s nearest bus stop (Kurigen bus stop). If you wish, please fill out the application form. ◆ For those arriving by express bus A free shuttle bus runs from the express bus stop (Kurigen) to THE FARM at the following times. [Shuttle bus operating hours: bound] Departs from Tokyo Station Yaesu Exit 9:25 → Arrives at Kurigen Bus Stop 10:55 → Arrives at THE FARM 11:00 [Shuttle bus operating hours: Return] 1. Depart THE FARM 15:35 → Depart Kurigen bus stop 15:54 → Arrive Tokyo Station Yaesu Exit 17:36 2. Depart THE FARM 17:00 → Depart Kurigen bus stop 17:14 → Arrive Tokyo Station Yaesu Exit 18:56 ◆ How to apply for participation Please apply using the application form below by 17:00 on Tuesday, November 26th. *Not all applicants will be able to participate. Please note that depending on the status of applications, winners may be selected by lottery. We will send another email to the winners from [info@thefarm.jp]. https://forms.gle/nAu8bwqwV4j1gg5h6 ● Vegetable harvesting experience visited by 40,000 people a year THE FARM, which aims to turn agriculture into a sixth industry, is promoting the tourism of agriculture through various measures. The centerpiece of this experience is the vegetable harvesting experience, which attracts approximately 40,000 visitors each year. We grow 60 items and 100 types of vegetables throughout the year, so you can always harvest fresh, seasonal vegetables whenever you visit. ●A completely new form of “farm entertainment” that combines playfulness and the joy of harvesting
https://prcdn.freetls.fastly.net/release_image/20935/68/20935-68-1a880a21a1b19f375781e8d04f38af42-2000×1333.jpg As interest in agriculture has increased in recent years, The Farm wants more people to experience the fun of farming and the joy of harvesting. With the idea of ​​“providing new experiential value” that overturns the conventional concept of harvesting experiences, we have realized a completely new form of “farm entertainment” that combines agriculture and entertainment, “harvesting radish in a human crane game.” . ●World’s first! “Radish UFO catcher” where humans become cranes
https://prcdn.freetls.fastly.net/release_image/20935/68/20935-68-ebcd04543e8b71ab16ee24df735f5cdb-1280×720.png In order to create new farm entertainment, we adopted the human crane game “Giant DREAM GETTER” (Asobi Nation Inc.), which has become a hot topic on TikTok. A giant crane measuring approximately 5m x 3m will be set up on the farm, and participants will be divided into the role of the giant UFO catcher crane and the lever operator, aiming to harvest radishes from the field. Furthermore, when general customers participate, the daikon radish always comes with prizes such as cash vouchers worth 1,000 yen or more, meal tickets, etc., and the content is thrilling: “For a participation fee of 1,000 yen, you are guaranteed to win something worth 1,000 yen or more.” It has become. It looks like a futuristic farm experience where humans act as cranes to harvest vegetables. Please come and see the world’s first entertainment where you can enjoy the joy of harvest and the excitement of games at the same time. ● Who is “Agricultural and Vegetable Star Yasai-chan”?
https://prcdn.freetls.fastly.net/release_image/20935/68/20935-68-0c9a3dbafa9f0d6067e5f6c4d18068d2-1280×720.png With the motto of “Enjoy farming and get familiar with vegetables,” he is an agriculture and vegetable star who spreads information about agriculture and vegetables to many people, including children and the younger generation. It serves as a bridge between farmers, vegetables, and the general public, conveying the voices of producers and the appeal of vegetables to people who are not normally familiar with vegetables and agriculture. [Profile] Born in Funabashi City, Chiba Prefecture. I entered Tokyo University of Agriculture because I love eating and wanted to grow delicious vegetables myself.While learning specialized knowledge, I gained practical experience at 17 farms. After graduating, he got a job at an agricultural corporation in Ishikawa Prefecture. At the Yasai-chan audition held in 2022, she received high praise for her brightness, human charm, and sense of being a star in the making, and won the grand prize out of 83 people. Since March 2023, we have been holding harvest experiences and seasonal events based at THE FARM in Katori City, Chiba Prefecture. In addition, she currently has 24,000 followers on Instagram, which she started at the time of her debut, and regularly provides information on vegetables and agriculture. Yasai-chan homepage:
https://yasai-chan.com/ Yasaichan Instagram:
https://www.instagram.com/yasaichan831/ ■ The Farm Co., Ltd. Founded in May 2016. The company owns one of the largest glamping facilities in the Kanto region in Chiba Prefecture, and operates the farm resort “THE FARM,” which won an award at the Outdoor Innovation Summit for six consecutive years and was inducted into the Hall of Fame. Our management philosophy is “Agricultural living for everyone.” We offer a new style of easy farming experience and ways to enjoy the outdoors. https://www.thefarm.jp/ *WEB site will be renewed in August 2024 Head Office: 1309-29 Nishitabe, Katori City, Chiba Prefecture Company name: The Farm Co., Ltd. Representative: Yasuaki Takeda Founding date: May 26, 2016 Business: Operation of farm resort “THE FARM” (Glamping, cottage, cafe, campsite, hot bath facility) Franchise business operation ■Contact information regarding this release■ The Farm Co., Ltd. Public Relations TEL: 0478-70-5551 MAIL:
info@thefarm.jp