One to Ten introduces a new multi-angle AR that can be viewed from multiple locations in Southeast Asia’s largest experiential outdoor projection mapping “ImagiNite”
One to ten Press release: March 14, 2025 One to Ten introduces a new multi-angle AR that can be viewed from multiple locations in Southeast Asia’s largest experiential outdoor projection mapping “ImagiNite” One to Ten Co., Ltd. (Headquarters: Kyoto City, Kyoto Prefecture, Representative: Yoshiaki Sawabe) has newly introduced multi-angle AR, an AR that allows viewing from different locations, at the night entertainment “ImagiNite” on Sentosa Island, Singapore, which opened in March 2024.
https://prcdn.freetls.fastly.net/release_image/16942/205/16942-205-edadc34e0ef105225272e3e830d66ccf-3840×2160.jpg “ImagiNite” is a night program at “Sentosa Sensoryscape”, which was opened in 2024 by the Singaporean government agency Sentosa
Development Corporation (SDC). Sympathizing with the vision of the Singaporean government agency Sentosa Development Corporation (SDC), OneToten and Hexogon Solution Pte Ltd. collaborated to provide experience design. By fusing Sentosa Island’s nature, architecture, and technology, we provided a fantastic digital art experience that combines light, video, sound, and AR. Celebrating its first
anniversary, “ImagiNite” continues to evolve and invites visitors to the fantastic world of night art. “ImagiNite”‘s multi-angle AR incorporates dynamic movement that gives the impression of dancing freely in the night sky, and can be experienced from a 360-degree perspective from various locations, so you can see different views depending on the viewing location and angle. This will result in a new experience each time you visit, and an AR experience that you can enjoy while walking, where your perspective changes as you move. What is “Sentosa Sensoryscape” “Sentosa Sensoryscape” is a 30,000 square meter experiential promenade created on Sentosa Island, Singapore. Six gardens are arranged and designed to stimulate the senses of sight, smell, taste, touch, and hearing. 【Sensoryscape WEB site】
https://sensoryscape.sentosa.com.sg/ What is “ImagiNite” “ImagiNite” is a nighttime digital art experience held at “Sentosa Sensoryscape.” It is designed as entertainment that uses light, video, sound, and AR to stimulate the “sixth sense of imagination” that goes beyond the five senses. A combination of interactive projections and an AR experience that takes advantage of the architectural space will invite visitors to a fantastical world. As part of Singapore’s new tourist attraction, the nighttime economy, it is held for free every night. https://img.youtube.com/vi/IlMe74Xoh1U/sddefault.jpg https://www.youtube.com/watch?v=IlMe74Xoh1U The digital content of “ImagiNite” consists of 6 gardens and 2 walkways (Upper Deck). It enhances the distinctive look and feel of each garden related to the five senses (sight, hearing, taste, smell, and touch), further enhancing the overall Sensorscape atmosphere and visitor experience. Tactile Trellis :
https://prcdn.freetls.fastly.net/release_image/16942/205/16942-205-2741e2e0379b06dfdf3bd8b10e47d1f9-3900×2194.jpg Scented Sphere :
https://prcdn.freetls.fastly.net/release_image/16942/205/16942-205-8a5ddb4f875ad124001d6a9bd6386e9f-3900×2194.jpg Symphony Streams :
https://prcdn.freetls.fastly.net/release_image/16942/205/16942-205-625355302a7acd98a23c5fe7b0947041-3649×2053.jpg Palate Playground :
https://prcdn.freetls.fastly.net/release_image/16942/205/16942-205-42d7f18466a4d66d4e68cc492d1a3cda-3900×2194.jpg Glow Garden:
https://prcdn.freetls.fastly.net/release_image/16942/205/16942-205-0857514cee31c797b413fb18ba4abe61-1477×831.jpg Upper Deck :
https://prcdn.freetls.fastly.net/release_image/16942/205/16942-205-88ce45586bdeeef7e8ed2d8a4972211d-1477×831.jpg An immersive experience that transcends the five senses created by Senseri, the “Guardian of Sentosa”
https://prcdn.freetls.fastly.net/release_image/16942/205/16942-205-aba7664299c8215a2695a42f4e4618f8-2611×1468.jpg Senseri is the mysterious guardian of Sentosa Island, who appears at night. Its design is woven from the soft petals of Sentosa Island’s flowers, and its wings are shaped by delicate fans of coral reefs, giving it a magical flight. Up until now, at ImagiNite, hints of Senseri were scattered throughout each garden as a symbol of the sixth sense. For example, on the giant wall of the Tactile Trellis, there was a depiction of the Senseri being born as they sang and danced around the “first fire” lit by primitive people. Furthermore, in each garden, the breath of Senseri, which can only be felt at specific moments, was expressed through projections, AR, and soundscapes. And now, after having been quietly hiding for a year, Senseri is finally making its full appearance. The newly introduced AR production allows you to see Senseri from a different perspective in each location you visit, providing an immersive feeling as if you are experiencing a different story.
https://prcdn.freetls.fastly.net/release_image/16942/205/16942-205-2af9e65c5b28167bbbff297445d6a08e-3900×2194.jpg
https://prcdn.freetls.fastly.net/release_image/16942/205/16942-205-6df63b6c367ee0833556cc7aa8711690-3900×2221.jpg Fantastic production realized with AR technology This update introduces multi-angle AR, allowing you to enjoy 360° perspectives from different locations. The scenery changes depending on the location and angle from which you view it, and you’ll have a new experience every time you visit. In addition, by adopting real-time perspective changes via smartphones, we have created an experience where you can dynamically follow the trajectory of light. Senseri’s AR production emphasizes that visitors experience things through emotion. Our aim was to make the moment you see it appear in the night sky through your smartphone feel as if it were actually happening right in front of your eyes. To this end, the design uses technical innovations unique to AR to blur the boundaries between real space and digital space. Additionally, Senseri utilizes real-time position correction technology to help it blend into the space. No matter what angle you look at it, we ensured that the Senseri floating in the night sky remains in the correct position and has a natural presence. In addition, we paid particular attention to the expression of depth, and by dynamically adjusting the AR display according to the reflection of light and changes in viewpoint, we created a sense of realism as if it were a living creature freely flying around in the night sky. Furthermore, since AR is rendered in real time on a smartphone, the balance between visual beauty and processing load is optimized. We have adjusted the details of the fantastic light trails and flapping wings. Senseri’s charm and design background Senseri is a mysterious being that lives on Sentosa Island. When night falls, it appears, carrying the essence of Sentosa’s “mountains” and “sea” on its back and belly. Witnessing this will be a symbolic moment to experience the “Sixth sense of imagination”, which is the theme of “ImagiNite”. Senseri flies over the vast area of Sensoryscape, giving you a fantastic and primitive impression, as if something invisible to the naked eye has been made visible by your sixth sense. One of the design inspirations is the peacock, a symbol of Sentosa Island. The peacock is known not only for its spectacular beauty, but also for its symbolism of harmony and wisdom, and Senseri’s graceful silhouettes and movements incorporate this essence. Visitors will discover the Senseri as they wander through the Garden of the Senses, guided by the First Fire, which symbolizes Wisdom and Unity. The moment Senseri floats into the night sky, you will experience a mysterious sensation of something invisible to the naked eye. This experience will give rise to new discoveries and surprises, and will be deeply engraved in the hearts of those who visit Sentosa, creating an unforgettable view of the scenery.
https://prcdn.freetls.fastly.net/release_image/16942/205/16942-205-28851eb06e321b9549b27cc496d18c9f-605×286.jpg One to Ten Co., Ltd. Our mission is to challenge “boredom,” which can be said to be an eternal human challenge, and to arouse people’s curiosity and create “immersion.” A spatial DX company that provides experience design and AI/XR solutions to solve corporate and social issues. “Smart City Solution” that incorporates a smartphone AR system into large-scale outdoor projection mapping (Singapore Sentosa Island “ImagiNite”, Odaiba “CONCORDIA”, etc.), “IP space content development” that extends the world view of popular IP to real space and embodies a new media mix (POKEMON COLORS, Sanrio characters Dream!ng Park, etc.), “QURIOS”, an experience building solution that utilizes generative AI AGENT”, and initiatives for the Osaka/Kansai Expo (EXPO 2025 Design System, company pavilions, etc.), and many other advanced projects. URL: https://www.1-10.com/

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