Mandarin Oriental collaborates with Pantone, the world’s leading authority on color samples, to develop its own brand color, “Celadon Green”
Mandarin Oriental Hotel Group Press Release: June 24, 2025 [Mandarin Oriental] Collaborates with Pantone, the world’s leading authority on color samples, to develop its own brand color “Celadon Green” A new fusion of our group’s tradition and design
https://prcdn.freetls.fastly.net/release_image/51453/59/51453-59-49881713aa7896366663f4a21fe96f9c-3900×2600.jpg Mandarin Oriental Hotel Group ( The development of the new brand color marks the beginning of a new chapter for the group’s “brand.” This initiative, which was realized in collaboration with the Pantone Color Institute(TM), complements the new brand identity announced earlier this year, providing deeper meaning and creative consistency. The resulting brand color embodies the Group’s commitment to maintaining its long-standing traditions while promoting innovative evolution in terms of service to its guests. Inspired by the ancient art of celadon pottery, the Mandarin Oriental Celadon Green expresses the serenity, sophistication and quiet elegance that characterize the brand. Rooted in centuries of Asian craftsmanship and cultural background, the hue will act as a visual unifier across Mandarin Oriental’s global network. The hue embodies the brand’s heritage of thoughtful design and immersive experiences, and symbolizes Mandarin Oriental’s philosophy of providing a calming yet powerful and enduring allure to its guests. With the help of Pantone’s expertise, Mandarin Oriental has distilled its rich heritage into a brand color that symbolizes elegance and timeless excellence, gracefully connecting every moment of the guest’s journey. To celebrate the launch of Mandarin Oriental Celadon Green, we will be launching a range of celadon-inspired initiatives around the world. Through special moments curated by us, our guests will be able to experience the quiet power of this color. • A limited collection of athleisure wear* and travel bags, including suitcases, using the Mandarin Oriental Celadon Green will be launched in collaboration with leading brands in the lifestyle and
travel-related fields. • Mandarin Oriental Hyde Park In collaboration with Sunspel, a long-established British luxury daily wear brand, London will be selling a limited edition model of Sunspel’s classic T-shirt, finished in Mandarin Oriental Celadon Green. • The Mandarin Cake Shop offers the Mandarin Oriental The cafe will offer a limited-edition collection of sweets, including pastries and mooncakes inspired by Celadon Green. • Mandarin Oriental properties in major cities such as Hong Kong and London are offering the Mandarin Oriental We will be holding a traveling exhibition of art pieces modeled after the color sample cards of “Celadon Green.” In the future, we will continue to expand to various regions, not only in major cities but also in unexpected cities, so that people can experience the quiet charm of this brand color. The official launch of the Mandarin Oriental Celadon Green was held on June 18th of this year. We will continue to announce new partnerships and immersive experiences for our guests throughout the year. For more information, please visit here. “Color has the power to tell a story. In developing Mandarin Oriental Celadon Green, we aimed to encapsulate in one color the essence of the brand, its rich cultural roots, its contemporary elegance, and its commitment to creating immersive spaces that resonate with guests around the world.” (Comment by Laurie Pressman, Vice President, Pantone Color Institute) “Mandarin Oriental Celadon Green is not just a visual expression of the brand’s personality, it is a symbol of the brand’s evolution. This collaboration with Pantone combines the brand’s heritage with a modern sensibility to establish a consistent and attractive identity that connects every touch point of the guest experience.” (Mandarin Oriental Chief Brand and Marketing Officer Alex Shellenberger) * A coined word combining “athletic” and “leisure,” it is a fashion style that incorporates sportswear as everyday wear. • About Pantone Pantone provides the universal language of color to help brands and manufacturers make critical color decisions at every stage of their workflow. Over 10 million designers and producers around the world rely on Pantone products and services to help them define, communicate and manage color from inspiration to production. Pantone also uses advanced technology from X-Rite to ensure consistent color expression across materials and finishes in graphic, fashion and product design. Pantone provides
industry-standard digital and physical color specification and workflow management tools. The Pantone Color Institute™ offers customized color standards, brand identity and product color consulting, and trend forecasts including the Pantone Color of the Year, Fashion Runway Color Trend Reports and Color Psychology. Pantone’s B2B licensing business incorporates the Pantone Color System into a wide range of products and services, enabling licensees to accurately reproduce and use certified Pantone colors, and helping users manage color and streamline their work. In addition, Pantone Lifestyle develops products that combine color and design in apparel, home and accessories. For more information, visit pantone.com. Pantone’s official SNS (Instagram, Facebook, Pinterest, • About Mandarin Oriental Hotel Group Mandarin Oriental Hotel Group has won numerous prestigious awards. Oriental develops the world’s most luxurious hotels, resorts and residences. Mandarin Oriental is known for creating exceptional hotels that reflect the Oriental tradition and the culture and unique design of the place where it is located. Our mission is to deliver excitement and delight to our guests through attentive hospitality. With more than 60 years of history, Mandarin Oriental has grown from its Asian roots into a global brand, and currently operates 43 hotels, 12 residential facilities and 26 “Exceptional Homes” in 27 countries and regions, with many more projects in the pipeline. Mandarin Oriental has strengthened its reputation as an innovative leader in the luxury hospitality industry and has achieved sustainable growth over the long term.
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