Fujita Kanko Group Release [70th anniversary of establishment of Fujita Kanko Co., Ltd. Spring local event at Hakone Kowakien, the birthplace of business] Hakone Kowakien Cherry Blossom Festival “Bakery Festival” will be held!
Fujita Kanko Co., Ltd. Press release: February 27, 2025 [70th anniversary of establishment of Fujita Kanko Co., Ltd. Spring local event at Hakone Kowakien, the birthplace of business] Hakone Kowakien Cherry Blossom Festival “Bakery Festival” will be held! ~ Enjoy Hakone in spring with delicious bread and fun activities! ～
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https://prcdn.freetls.fastly.net/release_image/1368/727/1368-727-daceb721490ef91ee8408a5e36831d94-1500×1126.jpg Hakone Kowakien (Location: 1297 Ninotaira, Hakone-machi,
Ashigarashimo-gun, Kanagawa Prefecture, General Manager: Nori Shibata) will be holding an event during the period of April 5th (Sat) and 6th (Sun), 2025. The Hakone Kowakien Cherry Blossom Festival “Bakery Festival” will be held for the first time at Houraien (location: 503 Kowakudani, Hakone-machi, Ashigarashimo-gun, Kanagawa Prefecture). Hakone Kowakien is the birthplace of Fujita Kanko’s business, which celebrates its 70th anniversary this year, and has four lodging facilities, including the day-trip hot spring facility “Hakone Kowakien Yunessun.” Because it is located in the center of Hakone, it also functions as a terminal for various sightseeing spots, and has become a resort facility that has been loved by many people for many years. The “Bakery Festival” to be held this time is an event where you can enjoy Hakone’s nature, including cherry blossoms, and delicious bread with the arrival of spring, in order to further revitalize the town of Hakone, as well as to express our gratitude to the local residents and tourists who have supported Hakone Kowakien. At this event, many bakeries from Hakone and the surrounding area will be opening their stalls, offering carefully selected breads. In addition, Hakone Kowakien Sweets & Bakery, a bakery located within Hakone Kowakien, will also be selling original breads and offering special products that can only be tasted here. In addition to purchasing bread, we have a variety of activities available at the venue, including craft beer stores, the “Hakone Kowakien Discovery Tour” that takes advantage of Hakone Kowakien’s history and natural environment, a festival corner, juggling shows, music events, and appearances by Yunessan’s official character “Hakoneko Bozappi”, so people of all ages can enjoy the event all day long. Furthermore, a “stamp rally” will be held within the event. If you collect stamps from the three bakery shops within the venue, you can use them as discount coupons for lunch buffets at Hakone Kowakien Motoyu Mori no Yu and Hakone Hotel Kowakien. Along with the bakery festival, you can use the hot springs and facilities in Hakone Kowakien at a discount, so please make use of it to make the most of your day. This event allows you to fully enjoy Hakone’s “nature”, “food” centered on delicious bread, and Hakone Kowakien’s “hot springs”. Furthermore, starting this year, we will be holding seasonal festivals throughout the year and developing tourism content in collaboration with the local community, promoting the charm of the area and contributing to regional revitalization, so please look forward to it. We look forward to seeing you there. Hakone Kowakien Cherry Blossom Festival “Bakery Festival” details Period: April 5th (Sat) – April 6th (Sun), 2025 Time: 10:00-15:00 *Popular stores may sell out early. Venue: “Hakone Kowakien Horaien” Address: 503 Kowakudani, Hakone-machi,
Ashigarashimo-gun, Kanagawa Prefecture Admission fee: Free Official website: https://www.hakone-hotelkowakien.jp/bakery_festival.html *As the parking lot is expected to be crowded, we recommend using public transportation. *In case of rain, the event will be held at Hakone Kowakien Yunessun. Stamp Rally: Get one stamp for every purchase made at each store within the venue. *There is no minimum purchase amount. If you collect three, you can choose one benefit from the following. *Benefits are subject to change. 1. “Hakone Kowakien Motoyu Mori no Yu” Bathing fee 500 yen (regular fee 1,500 yen) 2. “Hakone Hotel Kowakien” Lunch buffet (with Motoyu Mori no Yu bathing) 500 yen discount (regularly 4,500 yen → 4,000 yen) 3. “Hakone Kowakien Kihinkan” Lunch (includes Motoyu Morinoyu bathing) 500 yen discount from the bill “Hakone Kowakien” facility overview
https://prcdn.freetls.fastly.net/release_image/1368/727/1368-727-79198aea784810e0b904b596bd5dcb9d-1500×1061.jpg Hakone Kowakien Ten-Yu (accommodation) Number of rooms: 150 rooms https://www.ten-yu.com/ Hakone Hotel Kowakien (accommodation) Number of rooms: 150 rooms https://www.hakone-hotelkowakien.jp/ Hakone Kowakien Miyama Furin (accommodation) Number of rooms: 15
https://www.miyama-furin.com/ Hakone Kowakien Yunessun Motoyu Mori no Yu (day trip) https://www.yunessun.com/ Hakone Kowakien Mikawaya Ryokan (accommodation) Number of rooms: 25
https://www.hakonekowakien-mikawaya.jp/ Hakone Kowakien Horaien Address: 503 Kowakudani, Hakone-machi, Ashigarashimo-gun, Kanagawa Prefecture https://www.hakonekowakien-mikawaya.jp/ A garden of approximately 5,000 tsubos was opened in the early Taisho era by Kyozo Enomoto, the founder of Kowakudani Onsen Mikawaya Ryokan. It is still a popular place to enjoy viewing the trees and flowers of each season, including cherry blossoms and azaleas in the spring, and autumn leaves in the fall.
https://prcdn.freetls.fastly.net/release_image/1368/727/1368-727-1b6257a0328ba4974e64e51ee4593bfd-1500×1061.jpg Fujita Kanko Co., Ltd. Address: 2-10-8 Sekiguchi, Bunkyo-ku, Tokyo https://www.fujita-kanko.co.jp Fujita Kanko Co., Ltd. opened “Hakone Kowakien” in 1948 and “Chinzanso (currently Hotel Chinzanso Tokyo)” in 1952 as a pioneer in the tourism industry in Japan. The company was subsequently established in 1955, and will celebrate its 70th anniversary on November 7, 2025. We aim to “realize a rich and prosperous society” by maximizing the use of all corporate assets, such as human resources and cultural assets, to provide a place of relaxation and warm service to as many customers as possible, and through unique content development and business development, to provide new value that fits various scenes in the customer’s life cycle and style (life).
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