The multilingual travel information site “Chikyu no Arukikata GOOD LUCK TRIP” has released a four-language version of “Preferential Travel Special” that conveys Japan even more deeply!
Gakken Holdings Co., Ltd. Press release: November 28, 2024 The multilingual travel information site “Chikyu no Arukikata GOOD LUCK TRIP” has released a four-language version of the “Special Travel Special” that conveys Japan even more deeply! We welcome people who are partial to a specific theme and share with the world how to enjoy traveling based on that theme and carefully selected special places to visit. Japan” special feature project released. Multilingual media for foreign visitors to Japan, which is operated by Chikyu no Arukikata Co., Ltd. (Shinagawa, Tokyo/President: Kunihiro Arai), a group company of Gakken Holdings Co., Ltd. (Shinagawa, Tokyo/President: Hiroaki Miyahara) Travel information site “How to walk around the world GOOD LUCK” On Friday, November 1, 2024, “TRIP” will release the “Preferential Travel Special” in four languages to help you enjoy Japan more deeply.
https://prcdn.freetls.fastly.net/release_image/2535/6990/2535-6990-0161ccf27f0c8b48b60550a91830c64c-1465×824.jpg ■A biased guide who has mastered his favorite themes will spread information about the unknown “Japan”! The multilingual travel information site “Chikyu no Arukikata GOOD LUCK TRIP” disseminates Japan’s highlights, gourmet food, and culture to the world, from classic roads to hidden gems. Most of the users are foreigners who search the web using keywords related to Japan, and the number of users exceeded 10 million page views per month in October 2024. It’s a very popular travel information site right now. A new special feature project for “GOOD LUCK TRIP” is “Prejudice Travel in Japan.” In the special feature, people who have an extraordinary love for one theme are called “biased guides,” and the biased guides who have mastered their favorite themes will tell you how to enjoy that theme and the best places to visit that have been carefully selected from their many years of experience. He will teach you. The articles are written in four languages: English, Traditional Chinese, Simplified Chinese, and Japanese, covering the majority of visitors to Japan, and conveying a deep understanding of Japan to the world.
https://prcdn.freetls.fastly.net/release_image/2535/6990/2535-6990-c9a4e2996c2890eef6347e86691fc23f-1525×858.jpg
https://prcdn.freetls.fastly.net/release_image/2535/6990/2535-6990-cb10ef82837178b49377c9e95eca4257-1490×838.jpg This special feature was released in 4 languages on November 1, 2024. The first theme is “Ekiben”, “Dam Curry”, “Local
Supermarket”, “Goshuin”, “Snacks”, and “Hot Spring Beauty”. For example, in “Ekiben”, railway photographer Hiroshi Sakurai, who has eaten over 6,000 ekiben, introduces how to enjoy ekiben and eight must-try ekiben carefully selected from all over the country. Each ekiben has a story, and the articles are filled with the passion you would expect from a biased guide. The number of foreign tourists visiting Japan continues to increase. It may become more common for acquaintances visiting Japan from overseas to ask about spots that are different from the regular ones. In that case, this special issue should be helpful. When you read it, you’ll find many interesting points that even Japanese people don’t know. ■What foreigners are looking for is an article from a “Japanese perspective” “GOOD LUCK TRIP” was conducted in Taiwan, where there are many repeat visitors to Japan. We conducted a survey among 1,162 visitors to the Taipei International Travel Fair (ITF2024), which attracts people interested in travel, and asked them, “What kind of articles do you most want to read?” The results were as follows.
https://prcdn.freetls.fastly.net/release_image/2535/6990/2535-6990-b6f5368d0f177e41d1dfc40bebf59d7b-1208×679.jpg “Articles about places and cultures that have been loved by Japanese people for a long time (49.3%)” followed by “Articles introducing things and things that are popular with Japanese people (34.1%)” were the most common, and “Articles from a Taiwanese traveler’s
perspective” were the most common. Report articles (9.9%)
surprisingly accounted for less than 10% of the total. It is interesting that two types of information are needed: one that has been nurtured through history, something that Japanese people have been familiar with for a long time, and the latest information that Japanese people are currently paying attention to. Nowadays, there are more opportunities to provide information to foreigners, so this should be a hint. The “Special Travel Special” published by “GOOD LUCK TRIP” contains content that even Japanese people are absorbed in reading, and it can be said that the content truly touches the hearts of travelers visiting Japan.
https://www.gltjp.com/zh-hant/niche-travel/ (Traditional Chinese) https://www.gltjp.com/zh-hans/niche-travel/ (Simplified Chinese) https://www.gltjp.com/en/niche-travel/ (English)
https://www.gltjp.com/ja/niche-travel/ (Japanese) ■About “How to Walk the Earth GOOD LUCK TRIP” “GOOD LUCK TRIP” (Chinese name: GOOD LUCK TRIP) is a travel information site for foreign visitors to Japan operated by “Chikyu no Arukikata”. In order to increase the number of Japanese fans, we are providing “hospitality” in terms of information dissemination. ◎Main features of “GOOD LUCK TRIP” ● Number of accesses exceeding 10 million PV per month (October 2024) ●Information on more than 6,500 spots across Japan ●Distribute travel information in multiple languages in English, Traditional Chinese, Simplified Chinese, and Japanese ◎“GOOD LUCK TRIP” TOP page
https://www.gltjp.com/ (Traditional Chinese version)
https://www.gltjp.com/zh-hans/ (Simplified Chinese version)
https://www.gltjp.com/en/ (English version) https://www.gltjp.com/ja/ (Japanese version)
■Arukikata. Co., Ltd. https://www.arukikata.co.jp/company/
・Representative Director and President: Kunihiro Arai ・Date of establishment of corporation: December 1, 2020 (Business start January 1, 2021) ・Capital: 5 million yen ・Address: 2-11-8 Nishigotanda, Shinagawa-ku, Tokyo 141-8416 ・Business details: “Chikyu no Arukikata” publication and related businesses, travel marketing business, non-life insurance agency business ■GAKKEN HOLDINGS CO., LTD. https://www.gakken.co.jp/ ・Representative Director and President: Hiroaki Miyahara ・Date of establishment: March 31, 1947 ・Capital: 19,817 million yen ・Sales: 185.6 billion yen, 79 consolidated subsidiaries (September 2024) Tokyo Stock Exchange Prime Market Information (Stock Code: 9470) ・Address: 2-11-8 Nishigotanda, Shinagawa-ku, Tokyo 141-8510 ・Telephone number: 03-6431-1001 (main) ・Business description: Holding company that develops education and medical welfare related businesses, founded in 1946 Education field: Classroom and cram school business including “Gakken Classroom”, Publishing and content business such as learning materials, School business, etc. Dementia group home business, “ Global: Activities and business development in more than 150 countries
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