Brand USA Joint promotion with travel and leisure reservation site Klook held “Great American Campaign”

Brand USA press release (2024.11.25) brand usa Joint promotion “America Campaign” held with travel and leisure reservation site Klook Influencers spread the charm of LA, NY, Hawaii, and other locations
https://prcdn.freetls.fastly.net/release_image/37694/34/37694-34-ca41d8b4780e32885745b1d0df9cfec6-425×223.png From November 25th of this year, Brand USA, the official tourism promotion organization of the United States, has announced that it has acquired Klook Travel Technology LLC (head office in Japan: In collaboration with Shibuya-ku, Tokyo, co-founder and CEO Teruwa Hayashi (Ethan Lin), we will be developing a joint promotion “America Conquest Campaign” until June 2025. Through a special website, targeted advertisements, and collaboration with YouTubers, we will promote the appeal of seven major American cities and their
surrounding suburbs. The “Great America Campaign” will focus on seven cities: New York, Orlando, Chicago, Seattle, Los Angeles, Las Vegas, and Honolulu, and will promote the appeal of traveling to surrounding cities based in each city. In order to adapt to the diversifying needs of individual travellers, we aim to: 1.
“Activities that can be enjoyed within major cities”, 2. “areas accessible within 1-2 hours by car from major cities” 3. “1 by plane from major cities” We propose travel plans divided into three categories: “Area that can be accessed in 2 hours”. At the same time, Klook’s special website will be giving away coupons for up to 50% off on American travel products, including tourist facility tickets, local tours, eSIMs, rental cars, hotels, and public transportation tickets. The policy elements and outline of the “Great American Campaign” are as follows. Special site and digital advertising campaign We have created special pages for each of the seven major cities, introducing activities and travel options according to various categories. We also use digital advertising to encourage access to special sites designed to help travelers easily discover travel information and plans for each city. Collaboration with influencers In partnership with popular YouTubers/influencers, we will actually visit cities in the United States and share the rich and diverse charms of various parts of the United States through videos from our travels. [Campaign overview] Period: Monday, November 25, 2024 11:00 to Monday, June 30, 2025 23:59 Special site URL: https://www.klook.com/ja/tetris/promo/brand-usa-klook-japan-campaign/ Campaign Ambassador: Onoda:
https://www.youtube.com/@おのだ osada [abroad Vlog]: https://www.youtube.com/@osadalife Kansai dialect CA / Ryucrew： https://www.youtube.com/@ryucrew others *Campaign ambassadors may change without notice. Through this collaboration, Brand USA and Klook will communicate the appeal of a variety of trips not only to major tourist destinations that are familiar to Japanese travelers, but also to surrounding cities based in each city, and ultimately aims to increase the number of travelers from Japan to the United States. “This partnership leverages the strengths of both Klook and Brand USA, providing inspiration for Japanese travelers to explore the broader appeal of American travel beyond major cities. It is a measure to convey the appeal of traveling to the United States in an easy-to-understand and attractive way, and is also an initiative aimed at deepening the connection between Japanese people and the United States as a travel destination.” (Brand USA Global Trade) Comments from Susie Shepherd, Development Director (Asia Pacific) About Klook Klook is the world’s leading travel and leisure booking site. We deliver everything you need for your trip, including tourist facility tickets and tours around the world, transportation, Wi-Fi/SIM, rental cars, and hotels. Since our establishment in 2014, we have supported exciting moments for travelers anytime, anywhere. Klook (Japanese version): https://www.klook.com/ja/   Android:
https://play.google.com/store/apps/details?id=com.klook&hl=ja   iOS: https://itunes.apple.com/JP/app/klook/id961850126   About Brand USA Brand USA, the official tourism promotion organization of the United States, aims to promote the United States as an excellent travel destination and communicate American tourism policies to travelers from overseas. was established as a
semi-governmental, semi-private entity. The purpose of this
organization is to revitalize the American economy and improve America’s image in the world by increasing the number of foreign tourists visiting the United States. Founded in 2010 as the
Corporation for Travel Promotion, the public-private organization became operational in May 2011 and operates under the brand USA. According to a study by Oxford Economics, Brand USA’s marketing efforts over the past 11 years have resulted in an increase in the number of foreign tourists visiting the United States by 8.7 million people, resulting in approximately $28.8 billion (approximately 4.32 trillion yen; exchange rate of 1 dollar = 150 yen). 83 This has resulted in an increase in federal, state, and local tax revenues of approximately $63 billion (approximately 9.45 trillion yen), resulting in an increase in federal, state, and local tax revenues of
approximately $63 billion (approximately 9.45 trillion yen). For more industry information and partner information about Brand USA, please visit TheBrandUSA.com or our Facebook page at
https://www.facebook.com/TheBrandUSA ), LinkedIn (
https://www.linkedin.com/company/brandusa ), X (old Twitter) ( https://www.twitter.com/brandusa )Please see. Information about the endless variety of American travel and the authentic rich culture can be found on the website GoUSA.jp (
http://www.gousa.jp/ ), or Facebook (Visit The USA) (
https://www.facebook.com/VisitTheUSA ), TikTok (
https://www.tiktok.com/@visittheusa ), Instagram (
https://www.instagram.com/visittheusa/ )Please take a look. GoUSATV ( https://www.gousa.jp/gousa-tv ) is distributing travel videos.