[Amuse Co., Ltd.] “SAIKO HARVEST FESTA 2024 ~Saiko Harvest Festival~” event report!
Amuse Co., Ltd. Press release: November 20, 2024 “SAIKO HARVEST FESTA 2024 ~Saiko Harvest Festival~” event report! About 1,500 people participated in a total of three harvest experience tours and a two-day marche. Enjoy the season of Yamanashi. Amuse Co., Ltd. (Headquarters: Fujikawaguchiko-cho, Minamitsuru-gun, Yamanashi Prefecture, President: Masaki Nakanishi, hereinafter referred to as Amuse), which operates a general entertainment business, has completed the entire schedule of “SAIKO HARVEST FESTA 2024 ~Saiko Harvest Festival~” . This event was planned to spread the appeal of Yamanashi food both inside and outside the prefecture, and included a harvest experience tour held three times on October 12th (Saturday), 19th (Saturday), and 26th (Saturday). It consists of a Marche event held for two days on November 2nd (Saturday) and 3rd (Sunday). This year’s event, which was held for the second time since last year, saw a large increase in participants from last year to approximately 1,500 people in all dates, attracting participants from both inside and outside of Yamanashi Prefecture to the appeal of Yamanashi’s nature and food. This was an opportunity for you to experience it for yourself.
https://prcdn.freetls.fastly.net/release_image/2883/622/2883-622-4c85b89e76f6c9ab038024737760519d-1000×563.jpg ■All three harvest experience tours Harvest experience tour held three times on October 12th (Saturday), 19th (Saturday), and 26th (Saturday) “Encounter Yamanashi food premium tour ~ Autumn harvest experience and Oku/Yamanashi cuisine “Enjoy ~” is a program where you can actually experience the crops grown by producers in the field, and also ” Restaurant SAI Rin It was planned with the aim of allowing customers to experience the high quality of the ingredients and the splendor of Yamanashi’s natural environment by enjoying a course meal prepared by Chef Masaya Toyoshima. On the day of the event,
participants came from all over Yamanashi Prefecture and Tokyo, and after working up a sweat during the harvest experience, they toured the fruit sorting area and processing factory. They listened intently to the producer’s explanation. At the Shine Muscat Harvest held on Saturday, October 12th, participants harvested Shine Muscats that have grown to large size in the sunlight that is the longest in Japan at the “GREENCOLLAR” farm in Hokuto City, and also experienced bagging at the fruit sorting area. Although the participants struggled to handle the heavy Shine Muscat, they were able to experience the fruit that Yamanashi’s sun and soil have cultivated.
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https://prcdn.freetls.fastly.net/release_image/2883/622/2883-622-8f81b7413c84ed5a8d96b54990efc7ca-3576×2384.jpg At the Akebono soybean harvest held on Saturday, October 19th, we harvested edamame from Akebono soybeans, the “phantom soybeans” grown in Minobu Town. The participants worked up a sweat in the autumn sunshine for about an hour, and for lunch they enjoyed dishes unique to Yamanashi, such as miso hoto made with Akebono soybeans.
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https://prcdn.freetls.fastly.net/release_image/2883/622/2883-622-98edaa452283359d7c923230740ec6bf-1776×1184.jpg During the olive harvesting experience held on Saturday, October 26th, participants will be able to observe the olive harvest and the olive oil manufacturing process, which is rarely seen in Japan, at the fields of Fuefuki Olive Oil Maedaya, an olive oil manufacturer in Fuefuki City. Afterwards, we visited Seven Cedars Winery, the only winery in the Fuji Five Lakes area, and received a direct explanation of the fields and factory from the brewer.
https://prcdn.freetls.fastly.net/release_image/2883/622/2883-622-ebc3086dce865621b05b22aedd5ae55a-3300×700.jpg After the harvest experience on both tours, Chef Toyoshima served a special one-day course at Restaurant SAI Rin in Saiko, featuring the ingredients harvested that day. The chef brought out the charm of each ingredient in a new way, and the participants were surprised by the taste, which was different from when they sampled freshly harvested food from the field. At each meal, each producer also joined the meal, introduced the origins and hardships of production, and answered questions from the participants.
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https://prcdn.freetls.fastly.net/release_image/2883/622/2883-622-686d387b281a6ed33b3e18a9a9957aa5-1540×1027.jpg Throughout the tour, the participants experienced everything from harvesting the ingredients to dinner, and were impressed not only by the ingredients themselves, but also by the nature of Yamanashi Prefecture that produces them and the careful work of the producers. I have been to Yamanashi several times since then, but I would like to visit again in the future with my work colleagues,” and “I would like to see if we can do something like this in my area.” ■Drink, eat, and play at the Marche event to enjoy Yamanashi’s autumn to the fullest The marche event held on November 2nd (Saturday) and 3rd (Sunday) was different from a harvest experience tour, and a wider range of generations could easily participate and enjoy casual communication with producers and tastings. The purpose is to have fun. The main venue, Amuse Village Plaza, will have a total of 44 booths for two days, including Yamanashi’s leading wineries, craft beer, craft gin, sake and other local sake, food, workshops, and activities. All of our products are produced and sold within Yamanashi Prefecture, and our lineup allows you to experience the diverse charms of Yamanashi’s water, sun, and topography. In particular, the second day, November 3rd (Sunday), was the opening day for Yamanashi Prefecture’s new wine, “Yamanashi Nouveau”, and many brands of prefecture wine that would go on sale on that day also appeared. After the unfortunate rain on the first day, we were blessed with good weather, and visitors were able to sample their favorite brands one after another, while enjoying conversations with producers, comparisons of drinks, meals, and stage events.
https://prcdn.freetls.fastly.net/release_image/2883/622/2883-622-b331b2dcd75ecebd08e5034d0905001d-3300×700.jpg The food booth features many dishes and products made with local ingredients such as fruits, mushrooms, wild game, branded beef, dairy products, and eggs. There was a long line at the booth offering freshly prepared food. On the second day, the sommeliers at Restaurant SAI Ryo proposed pairings carefully selected from among the alcoholic beverages and food available at the stalls, and the stallholders could also be seen sampling each other’s products. Communication seemed to be occurring as well.
https://prcdn.freetls.fastly.net/release_image/2883/622/2883-622-4c98d91c7887844c584c45001597eafa-3300×700.jpg Bread Marche and activities will be held at the Bread Marche HOBIE (Hobby) venue on the shores of Lake Saiko, which has expanded this year. Many visitors come to this venue as well, strolling along the shores of Lake Saiko shining in the sunlight with purchased bread in hand, and making coexistence with nature a top priority, making it possible to realize various types of communication on the water. It was a lively event, with participants taking part in activities such as HOBIE, where they cruised around the lake in foot kayaks that didn’t require changing clothes, and electric fat bikes equipped with extra-thick tires. A large number of enthusiastic drink lovers participated in the sake tasting corner on stage. The event was divided into wine, craft beer, clear alcohol, and non-alcoholic categories, and some participants showed off their skills as good as the professionals in a quiz-style sake tasting event that enlivened the venue. There were many children at the venue, and they were actively running around the venue, participating in things like digging potatoes, making pizza, participating in stamp rallies, and athletics.
https://prcdn.freetls.fastly.net/release_image/2883/622/2883-622-99ff60c2eeec3a69fa23e86133e8c5e4-3300×700.jpg ■ Organizer’s comment We would like to express our heartfelt gratitude that despite the bad weather on some days, there were no major problems and that a large number of customers participated. “SAIKO HARVEST FESTA ~ Saiko Harvest Festival ~” will be held for the second time this year, and it is held with the aim of spotlighting
Yamanashi’s producers and letting as many people inside and outside the prefecture know about their appeal. I am. This year, we have planned a new tour that combines a harvest experience with a special dinner at Restaurant SAI Rin, aiming to deliver a wider range of appeal. As a result, the number of participants increased
significantly compared to last year, and we received many smiles and happy comments from everyone from children to the elderly. Through the event, I was able to deepen my confidence in the fact that Yamanashi’s food and nature attract people of all ages. Through events like this and initiatives at Restaurant SAI 燊, we will continue to work together with local residents, with the mission of producing local brands that utilize various local assets and creating new excitement.
https://prcdn.freetls.fastly.net/release_image/2883/622/2883-622-9e4d0c6ea7e392ceefcc46d918c170c6-3613×1915.jpg [Event Overview] Premium tour to discover the food of Yamanashi ~ Autumn harvest experience and enjoy Oku/Yamanashi cuisine ~ Date: October 12th (Sat), 19th (Sat), 26th (Sat), 2024 Meeting place GREENCOLLAR (Hokuto City) Akebono Farm Co., Ltd. (Minobu Town) Fuefuki Olive Oil Maedaya (Fuefuki City) Restaurant SAI Rin (Fuji Kawaguchiko Town) Official website
https://event-yamanashi.com/saiko-harvest-festa2024-tour/ SAIKO HARVEST FESTA 2024 ~ Saiko Harvest Festival ~ Date: November 2nd (Sat) and 3rd (Sun), 2024 Time 10:00-16:00 (last entry 15:45) Meeting place Amuse Village Square (997 Saiko, Fujikawaguchiko-cho, Minamitsuru-gun) Official website https://event-yamanashi.com/saiko-harvest-festa2024/ Official Instagram @saiko_harvest_festa
[List of exhibitors] Prefectural sake [Wine] Casa Watanabe Winery Co., Ltd. / Chateau Jun / Seven Cedars Winery / Domaine Gin Winery ☆ / Domaine Hide ★ / MGVs Winery (Magvis Winery) / Mann’s Wine Co., Ltd. Katsunuma Winery / Monde Sake Brewery Co., Ltd. ☆ / Lumiere Winery [Craft beer] FarYeastBrewing [Craft Gin] GEEKSTILL Co., Ltd. [Sake] Sasaichi Sake Brewery Eating and drinking Akebono Farm Co., Ltd. / Iwahara Orchard ◆ / Kashinomi / Tanabe Poultry Farm / Harukiya★ / Pirimaruke / FOLKWOOD VILLAGE Yatsugatake / Mt. Fuji Roastery ☆ / Belle Essanges / Yamanashi Kemono Research Institute / Wine Mushroom / AMUSE VILLAGE / CALIN CHOWDER/Official booth Workshop Charm M (Christmas wreath making) / Yamanashi water source brand “Mizutomori” (creating original aroma) / Yamanashi Kemono Research Institute (deerskin workshop) /
PLANET&ME (silk screen workshop) / Facing hunting and traps How to make a pizza/handmade pizza experience Bread marche Keyaki Market / Bread Studio Montmaro ☆ / Bread and Pie Hosoiri ☆ / Rareru ☆ / Gorilla Bakery ★ / Bread and Kajimoto ★ / Bakery Base Sun and Rainbow ★ / ESOLA◆ / Koinobori◆ / Bread Specialty Store FUJISAN SHOKUPAN◆ /ZEIT BAKERY CAFE◆/mieux restaurant◆ *☆ means the store will be open only on the 2nd, ★ means the store will only be open on the 3rd, ◆ means the store will be sold by agency.
Amuse Co., Ltd. Representative: Masaki Nakanishi Established: October 16, 1978 Business: A comprehensive entertainment company that manages artists such as Southern All Stars and Masaharu Fukuyama, produces and sells movies and other video works, and produces original stage productions. In recent years, we have expanded the scope of our business to include IP development and life culture, and through synergies within the Amuse Group, we are working to strengthen our corporate foundation as a comprehensive entertainment group that creates culture. Amuse official site: https://www.amuse.co.jp/

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