This summer, the two big “stars” finally meet!? A collaboration project between Achi Village, Nagano Prefecture, known for its “number one starry sky in Japan,” and Baby Star, the “number one star of snacks”
Oyatsu Company Press release: July 7, 2025 This summer, the two big “stars” finally meet!? A collaboration project between Achi Village, Nagano Prefecture, known for its “best starry sky in Japan,” and Baby Star, the “first star of snacks” Enjoy Baby Star at the limited-time open shop and cafe “Baby Star Park Achi Store”
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-6276c338717426800c6f0d21fcad3325-1686×1125.jpg Oyatsu Company Co., Ltd. (Headquarters: Tsu City, Mie Prefecture, CEO: Masashi Yokoyama) wants to bring back the exciting feelings of the past that we tend to forget in our daily lives, and is developing interesting collaboration projects that are unique to Baby Star, which is not bound by the common sense of snacks, in various industries, various places, and various scenes that make you want to tweet “#Baby Star is here too”. The 21st installment of “#Baby Star is here too” to celebrate the 65th anniversary of its release, will finally see the two big “stars” teaming up this summer! Achi Hirugami Tourist Bureau Co., Ltd. (Location: Shimoina-gun, Nagano Prefecture, President and CEO: Yuji Shirasawa), located in Achi Village, Nagano Prefecture, known for its “best starry sky in Japan,” has collaborated with Baby Star, whose name expresses the wish that it would be “the first star of children’s snacks.” The “Baby Star Ramen x Star Village Achi Collaboration Project” will be held from July 19th (Sat) to August 31st (Sun), 2025. ■Original menu using Baby Star! Limited time open “Baby Star Park Achi store” Located at the southern tip of Nagano Prefecture, on the border with Gifu Prefecture, “Achi Village” is a tranquil place where the original Japanese landscape spreads out and at night, a starry sky shines in the pitch black without any neon lights. Such a beautiful starry sky has been recognized as the “best place for stargazing” and “the best starry sky in Japan” in the nationwide stargazing observation conducted by the Ministry of the Environment from 2012 to the present. The two big “stars” of “Achi Village” and “Baby Star”, whose name is filled with the wish that “it will be the best snack for children”, will team up for the first time to liven up “Achi Village” this summer.
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-2654e3f1b1e061847e579b125bbaa4a1-1500×1056.jpg During the summer vacation period from July 19th (Saturday) to August 31st (Sunday), 2025, “Baby Star Park Achi Store” will open as a limited-time shop and cafe inside “Hirugami Kiosk,” which has a souvenir stand mainly selling products from Achi Village and a cafe space. For more information, please visit the official website. Hirugami Kiwosk Official https://hirugami-kiwosk.com
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-ce6217d9bff0d78d3b9d6ba0d11eefa4-1500×1056.jpg Baby Star Park Achi Store Period | Saturday, July 19, 2025 – Sunday, August 31, 2025 Venue | SHOP & CAFE & about HIRUGAMI Hirugami Kiosk (〒395-0304 Nagano Prefecture Shimoina District Achi Village Chiri 347-1) Business hours | 9:30-17:00 (CAFE last order 16:30) Closed | Every Thursday The limited-time shop sells more than 15 types of Baby Star products, including local Baby Stars that are only available in Shinshu or mountain tourist destinations, as well as Oyatsu Company products such as the bite-sized snack rusk “Takubaru” and the healthy fish snack “Souzai Ichiba.” In addition, we will also be selling original Baby Star Ramen x Star Village Achi goods that can only be purchased here.
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-29e858f4812c68cae57fa0f691cbae70-1177×513.jpg 3 types of postcards
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-f8dd91c2bcf9b4c3dc1640d877bfe8fb-1183×516.jpg 12 types of stickers
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-4148673bd1ed94853ab46e3704c7a175-1182×516.jpg 3 types of can badges
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-624307886bdf4dde8be6afc5d6b7b789-1182×516.jpg Acrylic key chain ＜Original goods＞ ・3 types of postcards 150 yen each (tax included) ・12 types of stickers 350 yen each (tax included) ・3 types of can badges 400 yen each (tax included) ・Acrylic keychain 500 yen (tax included) The cafe space, which you can stop by while strolling around Hirugami Onsen, offers an original cafe menu including a drink set that allows you to compare six types of Baby Star, ice cream made with Baby Star ramen, and crepes.
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-946dc17055b2aac4e29ff2cf76e84b80-2000×1333.jpg 6 types taste comparison set (※ image)
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-6f4ae7855b58e7936ddae22bf87e8c73-2000×1333.jpg Ice cream
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-f5d8f53d87bfdd78c463ee6d317b6526-2000×1333.jpg Crepes ＜Original cafe menu using Baby Star＞ 1. Baby Star Ramen 6-kind taste comparison set: 480 yen (tax included) Drink set that lets you compare 6 kinds of Baby Star Ramen 2. Baby Star Ramen Ice Cream: 580 yen (tax included) An addictive ice cream with a sweet and salty taste that combines ice cream from Minami Shinshu and Baby Star Ramen 3. Baby Star Ramen Crepe: 650 yen (tax included) Baby Star Ramen and whipped cream go great together! A hearty dish ■For a limited time, tea snacks at accommodations in Achi Village will be Baby Star! During the collaboration period, “Baby Star Ramen” will be served in rooms as a tea snack at inns and hotels in Achi Village. Period: Saturday, July 19, 2025 – Sunday, August 31, 2025 ※This offer will end once stock has run out. ※Some facilities are excluded.
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-95027892775eee6d3fdb9d31dc2ca1bd-1500×1056.jpg Baby Stars for tea snacks
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-2dea967a6854b7c755e508b6309d25e3-2000×657.jpg Baby Star Ramen will be served in your room as a snack at inns and hotels in Achi Village. ■Win a year’s supply of Baby Star!?
Collaborative project Lucky Star Campaign That one photo might make you a lucky star!? 50 people will be drawn from those who post a photo of their trip to Achi Village on social media and will receive a year’s supply of Baby Star (360 meals), a pair of tickets to the Heavenly Paradise Night Tour, or a gift set of Achi Village souvenirs! For more information, please visit the official website. Achi Hirugamionsen Co., Ltd. Website: https://hirugamionsen.jp/ Image
URL: https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-d20dd9be4ab9d3ff225db4deb73f0110-1500×1056.jpg
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-1de45c5185877042f60fc5f64cfa7830-1500×1056.jpg ＜Collaboration Campaign Overview＞※This campaign is sponsored by Achi Hirugami Tourism Bureau Co., Ltd. Application period: Saturday, July 19, 2025 to Sunday, August 31, 2025 How to apply: [1] Travel around Achi Village [2] Feel free to post on Instagram Prize: A total of 50 winners will be chosen at random from those who apply!
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-bd345b4701c0623f495d551d32d5826f-1500×1056.jpg Baby Star Ramen for about one year 1 person
Approximately 1 year’s supply of Baby Star Ramen (total of 360 pieces) *120 pieces each of chicken flavor mini, umashio flavor mini, and yakisoba flavor mini
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-375eb895741ad74131537eff71671da1-2000×1333.jpg Heavenly Paradise Night Tour 25 people Heavenly Paradise Night Tour A night tour where you can enjoy the starry sky at an altitude of 1,400m on the Fujimidai Kogen Ropeway “Heaven’s Sonohara” (*1) *1: Entrance where you are greeted by images and lights themed on the starry sky There is the Entrance Zone, the Experience Zone where you can hear a guide explain the starry sky and make new discoveries while walking through the forest, and the Silent Zone where you can quietly gaze at the stars. You can enjoy the starry sky entertainment park as you wander around the venue. In addition, there is a lights-out time every day at the outdoor event venue, when all the lights in the venue are turned off at once. You can enjoy starry sky commentary by guides and videos. A gondola moving through the darkness, a star-filled sky seen from the top of a mountain where the city lights do not reach, and other extraordinary experiences await you.
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-7ae123516bf0c31792167bc5fdf5b18d-2000×1333.jpg Souvenir assortment set (※Image)
https://prcdn.freetls.fastly.net/release_image/21119/583/21119-583-4ef3bfcf66dad504d46595dae385b4d2-1701×1313.jpg If you find a Baby Star in an unexpected place, “#Baby Star here too!?”, you will surely be excited! Such an exciting feeling will be your daily driving force! When you open a bag of Baby Star and start eating, your face will naturally turn up. Even if you spill it, you and those around you will somehow smile. Why not enjoy some exciting time with Baby Star, a fun snack? More information about this release *This email was sent automatically, so please do not reply.
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