Experience fireworks and life with all five senses with the Asakawa Town relocation experience tour!
Regional Emergence Organization Inc. Press release: July 5, 2025 Experience life and fireworks with all five senses with the Asakawa Town relocation experience tour! Enjoy the oldest fireworks display in Fukushima Prefecture. Experience the beautiful nature and culture, and experience life in the town.
https://prcdn.freetls.fastly.net/release_image/141133/6/141133-6-6790b87a0cd41ec29806cf2ff9813170-1600×1066.jpg On Saturday, August 16th and Sunday, August 17th, 2025, Asakawa Town, Ishikawa County, Fukushima Prefecture will hold the “Asakawa Town Migration Experience Tour: Experience Fireworks and Life with the Five Senses,” where you can experience the local lifestyle and Asakawa fireworks. Asakawa Town is located in the southern part of the Nakadori region of Fukushima Prefecture. It is a lush town surrounded by the majestic nature and rural landscapes of the Abukuma Mountains, and is a town with a long history and tradition as the “fireworks village” with the oldest fireworks culture in Fukushima Prefecture. The purpose of this tour is to let people living in the Tokyo metropolitan area know the charms of Asakawa Town and to increase their interest in the town. The two-day, one-night trip will include a roundtable discussion with immigrants and a workshop to learn about fireworks traditions, as well as watching the fireworks over the Asakawa River in the evening. You will stay at Hahata Onsen Yahataya, one of the most popular hot spring inns in Japan. ■What are the fireworks in Asakawa Town? The Asakawa fireworks are held every year on August 16th during the Obon festival. There are various theories about the origins of the Asakawa Fireworks, but one theory is that it began in the mid-Edo period and has a history of over 300 years, making it the fireworks festival with the longest tradition in Fukushima Prefecture. ■Overview -Date: August 16th (Sat) – August 17th (Sun), 2025 -Venue: Asakawa-machi, Ishikawa-gun, Fukushima Prefecture -Participation fee: Adults 5,000 yen | Children (12 years old and under) 3,000 yen (tax included) -Meeting place: Shin-Shirakawa Station, main exit (east exit) *Recommended train: Departs Tokyo Station at 10:11 → Arrives Shin-Shirakawa Station at 11:33 (JR Tohoku Shinkansen Yamabiko No. 207) *Car: Approximately 8 minutes by car from Shirakawa Interchange
https://prcdn.freetls.fastly.net/release_image/141133/6/141133-6-8dd62852e6a89dfd18abbc2eb032cbb9-808×1149.png ■Itinerary (planned)
https://prcdn.freetls.fastly.net/release_image/141133/6/141133-6-c94659153499aff544d7e462ba5490e4-2302×1609.png ■Tour topics
https://prcdn.freetls.fastly.net/release_image/141133/6/141133-6-69cd673f673f6b6cb1b62026576357b9-997×1024.png ■Tour guest introduction ※Example
https://prcdn.freetls.fastly.net/release_image/141133/6/141133-6-3a7bff00a2a5f67ca1df17ff13a3476a-367×479.jpg Akemi Kobari (Owner and chef of Nijiiro Sweets Store) Born in Asakawa-machi, Fukushima Prefecture. Owner and chef of Nijiiro Sweets Store in Asakawa-machi. After graduating from university, he worked as a programmer in the city for a while, but then he decided to become a pastry chef and went to train at a famous Western-style pastry shop in Tokyo. After working as a pastry chef at a cake shop in Shirakawa City, he went independent. He met many people and took over a building that used to be a dental clinic in his hometown of Asakawa Town, and in 2020, he opened his long-awaited pastry shop. A mother who moved back to Asakawa Town and is raising her child in the town will talk about life in the town and the child-rearing environment from her perspective.
https://prcdn.freetls.fastly.net/release_image/141133/6/141133-6-ffa39771c07646255449eaeed58a920a-641×903.jpg Ueno Tomohiro (Asakawa Town Regional Revitalization Volunteer) Born in Asakawa Town, Fukushima Prefecture. After graduating from high school, he went on to university in the Kanto region. After graduating from university, he worked in Tokyo and experienced starting up a tourism business. There, he met people involved in the local revitalization of Asakawa-machi and decided to participate in the local revitalization of his hometown, Asakawa-machi. As a member of the Asakawa-machi Regional Revitalization Cooperation Volunteer, he is planning local revitalization events from July 1st of this year. He talks about his thoughts on participating in local revitalization while moving back to his hometown and the fun of living in Asakawa. ■How to apply Please fill in the required information on the website below and apply by Tuesday, August 5th. ※Apply on the website https://asakawa-pr.com/ -Application acceptance period: July 5th (Sat) – August 5th (Tue) -Capacity: Approximately 20 people *If there are a large number of applications, the application may be closed before the application period. After screening based on the contents of the application, we will notify you by email whether you can participate or not. *Included in the tour price: accommodation, meals, transportation and travel expenses during the tour *Not included in the tour price:
transportation to the meeting place, souvenirs, etc. 《Contact information for this tour》 Asakawa Town Migration Experience Tour Office asakawa.chiikisouhatsu@gmail.com ■Official website
https://asakawa-pr.com/ ■Official Instagram
https://www.instagram.com/asakawa_iju_cp 《About coverage on the day》 Media that can cover the event on the day Name / Company name / Email address / Phone number Please clearly indicate the above information and send it to an email (ai@pocko.com) with the subject “Asakawa Town Migration Tour Coverage” by Thursday, August 14th. More information about this release *This email has been sent automatically, so please do not reply.

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