November 26th is “Good Bath Day” – 2nd edition of the “2024 Detailed Survey on the Current Situation of Hot Springs” – Investigating “the voice that comes out when you take a bath”! Explanation of why the voice comes out
Yuko Yuko Co., Ltd. Press release: November 19, 2024 November 26th is “Good Bath Day” ~ 2nd edition of the “2024 Detailed Survey on the Current Situation of Hot Springs” ~
Investigating “the voice that comes out when you take a bath”! Also explains why the voice comes out “Deep breathing in a hot spring” is expected to have a better effect on health, such as preventing colds, than a regular bath Yuko Yuko Co., Ltd. (Headquarters: Chuo-ku, Tokyo; President and CEO: Chise Ibaraki; hereafter referred to as the Company), which provides telephone reservation services for hot spring inns and senior marketing support businesses, announced last year that they will continue to report on the “2024 Unprecedented Reality of Hot Springs”. We conducted a survey. This survey has been conducted since 2023 to clarify the actual situation, such as what ordinary people think about hot springs and hot spring inns, and what habits they have. . Following the first part announced in September, in this second part, we will introduce the results that we could not tell you about last time, ahead of “Good Bath Day” on November 26th. In addition, Professor Shinya Hayasaka of the Faculty of Human Sciences at Tokyo City University, who is known as a medical researcher on hot springs and baths, explained how to maximize the effects of hot springs from a medical perspective. [Summary of survey results from a detailed survey of hot spring conditions] 1.When we first asked about the part of the body that is “kakeyu”, approximately one in four people (26.9%) answered that they “kakeyu” from the “center of the body,” which is at risk of heat shock*. It is clear that this is the case. *Rapid changes in temperature can cause blood pressure to rise and fall rapidly, causing heart and blood vessel disease 2.The most common sounds people make when they first take a bath in a hot spring are “aaa” (33.0%) and “fuuu” (28.7%). In addition, there is a new trend where women tend to have a “huh” attitude (especially in their 40s), while men have a “huh” attitude (especially in their 50s). 3. Regarding the temperature of hot spring water, there was an even split between those who preferred a “lukewarm hot spring” (51.1%) and those who preferred a “hot hot spring” (48.9%), resulting in an almost 50-50 split. 4. Seventy percent (70.0%) of respondents said they would like to go to a hot spring alone, suggesting that there is a growing need to enjoy a hot spring alone. 5. The top 3 things they want to drink most after getting out of a hot spring are water (23.0%), coffee milk (21.9%), and carbonated water (11.3%). ) is the result. The image of coffee and milk after taking a bath is still alive and well. In this survey, we clarified points that the general public may not pay attention to in their daily lives, such as their preferences and habits when bathing in hot springs. Late November, when winter begins in earnest and temperatures drop, is also the season when colds and influenza are common. In order to survive the winter in good health, we hope that you will utilize the knowledge of “hot spring inn professionals” when warming yourself thoroughly in a bath or hot spring. As a “hot spring inn professional”, we will connect the diverse charms of hot springs and hot spring inns all over the country with the needs of our customers, work closely with everyone, and work to further spread the appeal of hot springs. [Survey overview] Survey name: Too detailed survey of the actual situation of hot springs (2024) Research method: Internet survey Survey period: July 12, 2024 (Friday) to July 15, 2024 (Monday) Survey target: 1,500 men and women in their 20s to 60s who answered that they like hot springs Research entity: Yuko Yuko Co., Ltd. ■Which part of the body should you pour hot water on first? (SA) Pouring hot water on your body before taking a bath is called “kakeyu.” When asked, “Which part of the body do you pour hot water on first?”, most people answered “from the shoulders to the arms” (46.5%), followed by “the legs” (22.1%), and “from the belly to the arms” (46.5%). The results showed that 1 in 4 people pour hot water from the “center of the body” (13.9%).
https://prcdn.freetls.fastly.net/release_image/78733/44/78733-44-6c8c5e5149f52e285397e80e3b63cc53-1602×688.jpg [Explanatory comments from Shinya Hayasaka]
https://prcdn.freetls.fastly.net/release_image/78733/44/78733-44-3e210cb58f10205200a21ec12768daa4-1806×2700.jpg Professor Shinya Hayasaka Kake-yu is mainly done to help your body get used to the hot water before soaking, with the aim of preventing a sudden rise in blood pressure. Make sure to pour hot water from the extremities of your body, such as your feet, rather than the center of your body. If you do not pour hot water over your body, or if you pour it too close to the center of your body, it may cause “heat shock.” Heat shock is a phenomenon that causes heart and cerebrovascular diseases due to sudden rises and falls in blood pressure, and can be life-threatening. Be especially careful in winter when the outside temperature drops. Another purpose of kakeyu is to remove dirt from your body before soaking in the hot water, so we recommend that you do kakeyu immediately after entering the bathroom. ■ Please imagine the first time you take a bath in a hot spring and tell us what you say when you do so. (SA) The top 3 results were 1st place: “Huh~ type” (33.0%), 2nd place: “Fuu~ type” (28.7%), and 3rd place: “I can breathe but no voice” (12.7%). In addition, a new trend was observed in that women tend to have a “huh” type (especially in their 40s), while men have a “fuu” type (especially in their 50s).
https://prcdn.freetls.fastly.net/release_image/78733/44/78733-44-7b4f8f50b9b616a50078179cf8ca67c3-1601×735.jpg [Explanatory comments from Shinya Hayasaka]
https://prcdn.freetls.fastly.net/release_image/78733/44/78733-44-0286bcbb52bbc9e6720c6e90548479c4-1806×2700.jpg Professor Shinya Hayasaka When you are submerged in hot water, breathing or making a sound is actually a sign that your body is reacting because it thinks it’s better to let it out. Even if you don’t say it out loud, try to make a conscious effort to “breathe” after soaking in hot water. When you soak in hot water, the pressure of the water puts pressure on your stomach, and the hot water stimulates the sympathetic nervous system, which is an autonomic nervous system.If you hold your breath in that state, you run the risk of raising your blood pressure. After exhaling, it is best to inhale firmly and continue taking deep breaths. Deep breathing makes the parasympathetic nervous system dominant, so it can be expected to enhance the relaxing effect when soaking in hot water. In addition, taking deep breaths while soaking in hot water improves the movement of the cilia that the trachea uses to expel foreign objects. Especially in winter, the mucous membranes of the trachea are likely to be rough due to dry air, so by thoroughly absorbing steam and moistening the mucous membranes, you can help prevent infections such as colds and influenza. Letting out a breath or voice like
“Fuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuu]]]]] The more you let out your breath or voice, the more you can breathe deeply. In addition, depending on the quality of the hot spring water, such as radium springs or sulfur springs, the hot spring ingredients can be absorbed directly not only through the skin but also through the lungs, and various health benefits can be expected. Be sure to try it when you go to a hot spring area. However, inhaling too much radium or sulfur springs may have the opposite effect. Be sure to check the instructions on how to enter the hot springs and soak properly. ■ Do you prefer hot hot springs or lukewarm hot springs? (SA) When asked about their preferences regarding the temperature of hot springs, the result was an almost 50-50 split between “lukewarm hot springs” (51.1%) and “hot hot springs” (48.9%).
https://prcdn.freetls.fastly.net/release_image/78733/44/78733-44-1410ffd0538aabf12f386114ba08c659-966×706.jpg [Explanatory comments from Shinya Hayasaka]
https://prcdn.freetls.fastly.net/release_image/78733/44/78733-44-dc0f7b02e0886ca9bba2a42dfa979a5e-1806×2700.jpg Professor Shinya Hayasaka I’m sure everyone has their own preferences, but we recommend lukewarm water for a more relaxing effect. Also, if you like hot water, please warm up your body with lukewarm water first before soaking. As for the length of your soak, try to get out of the bath at the time when your forehead starts to sweat. By the time you start sweating, your body temperature has risen by about 0.5 to 1.0 degrees Celsius, and blood flow has improved, which is a sign that you are reaping the benefits of the hot water and hot springs. I think there are some people who would like to enjoy the hot springs for a little longer after visiting the hot springs, and would like to stay soaked in the hot water, so we recommend a “split bath” for those people. If you soak in hot water for a long time at a time, you are more likely to get hot. If your forehead sweats, we recommend that you take a short break and then re-enter the bath to replenish your hydration. The time and number of times you soak in a split bath will need to be adjusted depending on the quality of the spring water, its temperature, and your physical condition. It is important to adjust to your body’s temperature and enjoy the hot springs without overdoing it. It is also good to soak in hot water in the morning, as it stimulates the sympathetic nervous system and wakes you up, but it is important to first get your body used to lukewarm water. On the other hand, it will wake you up before going to bed, so warm yourself up with lukewarm water. ■ Do you want to go to a hot spring alone? Or do you want to join with someone else? (SA) When asked, “Do you want to go to a hot spring alone or with someone?”, 37.9% and 32.1% answered, “I’d rather go alone” (37.9%) and “I’d rather go alone” (32.1%). , 70% (70.0%) said they wanted to go in alone. Many of the reasons cited include “I want to relax” and “I want to go at my own pace,” and it seems that many people say “I want to enjoy my alone time” at a hot spring. On the other hand, those who wanted to go in with someone gave reasons such as “I feel lonely when I’m alone” and “I want to enjoy conversation.”
https://prcdn.freetls.fastly.net/release_image/78733/44/78733-44-1d152430cdcdb06c016a875e5813cc04-1005×712.jpg [Yukoyuko Onsen Sommelier Takano Commentary]
https://prcdn.freetls.fastly.net/release_image/78733/44/78733-44-80a117868b3a773462c49f61433ac254-973×1216.jpg Hot spring sommelier Arisa Takano The number of visits to the “Solo Travel Special” on our accommodation reservation site “Yuko Yuko Net” has been on the rise since the coronavirus outbreak, and even after the new coronavirus infection was classified as a Type 5 infectious disease. We are maintaining a higher level than before the coronavirus pandemic. From the survey results, it can be inferred that there is a growing need for “solo stays” where people go to hot spring hotels alone. For a long time, people tended to enjoy hot spring trips with family and friends, but now that people are avoiding close quarters during the coronavirus pandemic, many people have discovered the appeal of staying alone. In addition to our traditional hot spring trips where everyone goes to a hot spring together, we also offer lodging plans where you can relax and enjoy a hot spring on your own. We hope that you can enjoy hot springs in a variety of ways depending on your lifestyle and mood at the time.
https://prcdn.freetls.fastly.net/release_image/78733/44/78733-44-74240b7539854f78aac3d7f1abcd9848-1594×692.jpg ■ What do you want to drink most after getting out of a hot spring? (SA) The top three things people want to drink most after getting out of a hot spring are water (23.0%), coffee milk (21.9%), and carbonated water (11.3%). Here are the results. Although the number of drinks served in bottles at hot springs and public baths is decreasing, it turns out that the image of drinking coffee and milk after a bath is still alive and well.
https://prcdn.freetls.fastly.net/release_image/78733/44/78733-44-1f8e078491ef6d05e25a5d6cfd33f646-1597×686.jpg [Explanatory comments from Shinya Hayasaka]
https://prcdn.freetls.fastly.net/release_image/78733/44/78733-44-970f8d3f2deb6e563c65dec3ec19433a-1806×2700.jpg Professor Shinya Hayasaka First of all, you need to hydrate yourself after getting out of the bath. Among the drinks listed in the ranking, you can rehydrate without any problems except for alcohol. Enjoy what you like. As for the water that came in first place, if you are already sweating after getting out of the hot springs, you can use ice-cold water to lower your body temperature. If your body
temperature has not risen to that level, we recommend drinking at room temperature to avoid cooling down your warm body. Coffee milk, which comes in second place, is actually a perfect drink after taking a bath. After bathing, blood sugar levels drop, so not only can you replenish that sugar, but milk also helps your body absorb water more easily since it is rich in protein. Carbonated water, ranked number 3, has the effect of widening blood vessels when absorbed through the stomach, improving blood flow. Not only will it hydrate you, but it will also provide the same benefits as carbonated springs. If you drink alcohol, which was also included in the ranking, right after getting out of the bath, the alcohol will dissipate quickly, so you need to be careful. Also, alcohol is a diuretic, meaning you lose more water in your urine than you drink, so it’s not suitable for rehydrating after a bath. However, I think there are many people who look forward to drinking alcohol at hot springs. If you want to drink alcohol, be careful not to drink alcohol immediately after taking a bath, but wait a little while before drinking the same amount of water, and be careful about alcohol and hydration. Please drink and enjoy the hot springs in good health. ■Explainer introduction Mr. Shinya Hayasaka Professor, Faculty of Human Sciences, Tokyo City University, doctor, doctor of medicine, specialist in spa therapy. A leading expert on medical research on baths. Appeared in numerous media. His major publications include “Enjoy your time at home: Bathing is the ultimate way to recover from fatigue” (Yamato Keikokusha) and “Bathing Certification Official Text: The Correct Way to Take a Bath” (Japan Bathing Association). Arisa Takano Hot spring sommelier. Joined Yuko Yuko Co., Ltd. in 2010. After working as an editor for the accommodation information magazine “Yuko Yuko”, he was in charge of inn sales in the Joshinetsu area and made proposals to attract customers to improve occupancy rates. After that, he engaged in public relations and aimed to increase the recognition of Yuko Yuko. My favorite hot spring is Shirahone Onsen (Nagano Prefecture), where the milky white water evokes a hot spring atmosphere. ■About Yuko Yuko Co., Ltd. Our company conducts business based on the management philosophy of “Enjoying every day for adults” and the code of conduct of “Let’s have good conversations.” We aim to continue to deliver the joy of spending time. The main feature of our main business, the accommodation reservation service “Yuko Yuko,” is that it is a hybrid of analog and digital. Since 80% of our customers are over 50, we regularly deliver the accommodation information magazine “Yuko Yuko” to their homes, and together with the
accommodation reservation site “Yuko Yuko Net”, we provide
accommodation information both in print and on the web. Masu. Additionally, we accept reservations both online and by phone, depending on the convenience of our customers, making this a popular service among seniors. The information and accommodation plans for the hot spring resorts listed are prepared by our sales representatives who have actually visited the locations. In addition, we use detailed information such as whether there are elevators in the building or whether there are any steps, and we help customers find a place to stay with the kind of support that can only be achieved by making reservations over the phone. Yuko Yuko is the company with the largest number of hot spring sommelier qualifications in Japan. (As of August 2024) ■What is Yuko Yuko Co., Ltd. hot spring inn telephone
reservation service? The “telephone reservation service” operated by “Yuko Yuko” is a hot spring inn reservation agency service run by an operator called “Yuko Navi.” If you have specific requirements, please contact the inn directly and make a reservation with
confidence. Additionally, even if you have not yet decided on the accommodation you would like to stay in, we will listen to your needs and assist you in finding accommodation. Yuko Yuko has approximately 8.8 million members nationwide. We provide information on great deals on weekday accommodations. This service is popular among people who are concerned about making online reservations. Company name: Yuko Yuko Co., Ltd. Representative: Representative Director and President Chisato Ibaraki Address: Ginza Namiki-dori Building, 2-3-6 Ginza, Chuo-ku, Tokyo Founded: January 2000 Business: Travel business: Arranged travel for lodging in Japan (Tourism Agency Director-General Registered Travel Business No. 1736), Contact center business, advertising sales business, paid employment placement business URL: https://www.yukoyuko.co.jp/ (corporate site)
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