Mystery Gumi Co., Ltd.: [Hakone Sengokuhara Prince Hotel] “Immersive travel experience” where hotel rooms become bases for crime
investigation, pre-order sales start from Sunday, December 1st
Mystery Gumi Co., Ltd. Press release: November 19, 2024 [Hakone Sengokuhara Prince Hotel] “Immersive travel experience” where hotel guest rooms become bases for crime
investigation, reservation sales start from December 1st (Sunday) A mystery group that has created many immersive experiences that mix fiction and reality. We will be holding a lodging experience game event “Request for Investigation into ESD Incidents” from January 14, 2025 (Tuesday), where the immersive experience begins with travel preparation.
https://prcdn.freetls.fastly.net/release_image/151712/2/151712-2-8bbbdb1dc36fccf77475a3903c502831-1270×720.jpg Request for investigation regarding ESD incident Mystery Gumi Co., Ltd. (Location: Shibuya-ku, Tokyo/Representative Director: Naoyuki Kawawada) will hold an overnight experience game event “Request for Investigation into ESD Incidents” in January 2025, where you can deeply immerse yourself in the world view from the preparation stage of your trip. It will be held from the 14th (Tuesday) at Hakone Sengokuhara Prince Hotel (location: Ashigarashimo District, Kanagawa Prefecture). This will be the 18th time the event has been held at the hotel since its premiere in 2013. Last time we held the event in 2024, we received an average satisfaction rating of 9.2 points (out of 10) from participants. The mystery group, which has been working on many ARG (alternative reality games) and immersive entertainment for many years, will deliver a novel experience with a mechanism to further enhance the immersion. Special incident site A new game event that has been experienced by over 23,000 people. The schedule has been suddenly changed and the event has been decided. “I want you to solve the mystery of the envelope found in the locked hotel room” This event begins with a request from the general manager of Hakone Sengokuhara Prince Hotel. Initially, the Mystery Group was planning to hold a different event, but the event was suddenly canceled after the incident, and after consultation, a decision was made to change the content. As a result, we decided to call for help in investigating the incident that occurred at the same hotel as a “non-fiction game.” Over 23,000 people have participated in the overnight mystery-solving event “Mystery Night” that the Mystery Group has held at hotels across the country. The quality of the experience unique to Mystery Group, the detailed world view design, and the overwhelming sense of immersion have been highly praised.
https://prcdn.freetls.fastly.net/release_image/151712/2/151712-2-a1959809e316fa6e4880f61b83b05fa8-1197×731.jpg An investigation into the incident began at the request of the general manager of Hakone Sengokuhara Prince Hotel
https://prcdn.freetls.fastly.net/release_image/151712/2/151712-2-be5b12b0aafa75b1d2943da5e4835883-2383×1586.jpg Hakone Sengokuhara Prince Hotel, the venue for the event What is a non-fiction game? This is a completely new experiential game that mixes fiction and reality, and is set in the real world and is based on an unsolved case that actually happened. “Nonfiction Game” is a registered trademark of Mystery Gumi Co., Ltd.
https://prcdn.freetls.fastly.net/release_image/151712/2/151712-2-ec200eea196902e7ec3e0e1eb5ca8e1b-400×254.jpg Past events held “Immersive travel” where the experience begins from the preparation stage of the trip This event will be an “immersive travel experience” with key experiences to solve the mystery of the incident, even when participants are packing their bags, leaving their homes, and arriving at their hotel. I’m here. Therefore, event participants must have the following two items ready before the survey begins: 1. 1 unnecessary receipt 2. Photos taken with your smartphone of what you ate from the morning of the survey until you arrived at the hotel After checking into the hotel, participants will also receive an investigation resource kit containing detailed information about the incident.
https://prcdn.freetls.fastly.net/release_image/151712/2/151712-2-aaa8697e1efca93d249ccd76d827fc54-3900×2211.jpg The immersive experience begins from the preparation stage of the trip A hotel room becomes a base for investigating the incident Your hotel room will serve as your research base. Participants decipher vast amounts of material like detectives and detectives, and sometimes explore the inside of the hotel. He compiles the information he obtains during the investigation on an investigation board in his room and uncovers the truth behind the incident.
https://prcdn.freetls.fastly.net/release_image/151712/2/151712-2-c9c758a89a25f51091f97c453618b28d-1750×1167.jpg A survey board will be installed in the guest room (photo is for illustrative purposes only) An immersive experience unique to hotels, where the stay itself becomes the biggest reason to travel
Entertainment that incorporates immersive experiences in various forms, such as theme parks, museums, and theater, is booming, and “immersion” has become an element that cannot be overlooked as a motivation for action in the travel and tourism industry. For more than 10 years, Mystery Group has been creating highly immersive overnight events that take advantage of the extraordinary space unique to hotels and where hotel staff become part of the cast directing the story. Usually, the main purpose of traveling is sightseeing and activities at the destination, and hotel accommodation is secondary. However, by combining immersive experiences and making hotels the stage for entertainment, the stay itself becomes the most important reason to travel, leading to the creation of new value that is not bound by preconceptions. Event summary ・Name: Request for
investigation regarding ESD incident ・Sponsor: Hakone Sengokuhara Prince Hotel ・Planning: Mysterious Gumi Co., Ltd. ・Pre-order sales start date and time: December 1, 2024, 12:00 (Seibu Prince Global Rewards (SEIBU PRINCE CLUB) members) December 8, 2024 12:00 (general) ・Event implementation period: January 14th to March 31st, 2025 ・Venue: Hakone Sengokuhara Prince Hotel (Location: 1246 Sengokuhara, Hakone-machi, Ashigarashimo-gun, Kanagawa Prefecture) ・Accommodation plan: Dinner and breakfast plan/Breakfast plan (no day trip plan) Mystery Gumi Co., Ltd. ・Location: Silk Ebisu 403, 1-15-9 Ebisu, Shibuya-ku, Tokyo ・Representative Director: Naoyuki Kawawada ・Established: 2011 ・Business details: An immersive experience that mixes fiction and reality, an ARG (alternative reality) that incorporates mystery-solving elements and story experiences. Produced many works (actual games). ・Main works: [Hotel accommodation type] “Walking with a book and solving mysteries at night series” / “Why did the candle light go out?” / “This is how I am” “I became a phantom thief” / “The secret of a dream diary” / “A night of solving mysteries with voices” / “Classic hotel and the suspicion of X person “person” [Visiting type] “Looking for the owner of the cassette player” / “Infiltrate the dark part-time job” / “2026 Suga “Annihilation ~ Destroy the approaching meteorite~” [Mystery-solving kit that you can enjoy at home] “Mystery Letter Series” played by over 15,000 people/ “Public Investigation of Two (Babel)”/”Invitation from Eureka Forest” ・Official website: https://nazotoki-project.com/ ・Official X: https://x.com/NAZOGUMI
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