2025 Lunar New Year: DTAC collaborates with China’s leading travel agency Qunar.com on measures aimed at wealthy people. You can also directly approach users who have purchased a flight ticket to Tokyo.

2025 Lunar New Year: DTAC collaborates with China’s leading travel agency Qunar.com on measures aimed at wealthy people. You can also directly approach users who have purchased a flight ticket to Tokyo. ​
DTAC Co., Ltd. Press release: December 12, 2024 2025 Lunar New Year: DTAC collaborates with China’s leading travel agency Qunar.com on measures aimed at wealthy people. You can also directly approach users who have purchased a flight ticket to Tokyo. As the 2025 Lunar New Year (starting Wednesday, January 29th) approaches, DTAC is working with major Chinese travel platform Qunar.com to develop measures aimed at Chinese tourists visiting Japan. plan. Last-minute discounts available.
https://prcdn.freetls.fastly.net/release_image/105634/16/105634-16-053eb1f388f91612fc866b0d5d116207-2144×1206.png DTAC Co., Ltd. (Headquarters: Chuo-ku, Tokyo; Representative: Daisuke Takahashi; pronunciation: DTAC), which opens new doors to the sky through digital marketing and resort and restaurant businesses mainly in Asia, is an inbound marketing business targeting China. We have newly partnered with Qunar.com (https://www.qunar.com/), one of China’s largest online travel agencies, to celebrate Lunar New Year 2025 (Wednesday, January 29). We have created new measures that are still in time for ~) and have released them urgently. While pre-travel measures are considered important, companies face a major challenge as measures aimed at mainland China, which has a large population and large internet PVs, are often referred to as “fishing in the Pacific Ocean,” and are not always cost-effective. did. However, this time, DTAC has refined targeting only to users who have already purchased tickets to Tokyo and Osaka, as well as those planning to fly in Japan (wealthy) who have flown business class or first class through Qunar.com in the past year. We have jointly created measures to pinpoint the target population (definition).
https://prcdn.freetls.fastly.net/release_image/105634/16/105634-16-fde75fdbf48ba558d7776bca59097d23-2150×1212.png ■About Qunar.com Travel/Qunar.com Number of users: over 600 million User attributes: Users aged 26-35 who work in tier 1 and tier 2 cities and earn more than 30,000 yuan (580,000 yen/month) Nearly half have children and travel by private car on holidays.
https://prcdn.freetls.fastly.net/release_image/105634/16/105634-16-9b4449ca13096fde7cd2e31d385903c0-2140×1200.png ■Representative: Daisuke Takahashi Comment Having worked for a Chinese company called Baidu for 14 years, and having been involved in the inbound business through search and map services for nearly 10 years, I have been able to directly negotiate and provide services to many Chinese companies, including Qunar, Ctrip, and mafengwo. Based on the three experiences we have provided, we wanted to provide a service that is specialized for the use of major platforms as a cornerstone of inbound marketing, and a product that fits the mindset of marketers at Japanese companies. Starting with Qunar, we would like to gradually provide valuable services to companies that see measures for Chinese tourists visiting Japan as a business opportunity. About DTAC Co., Ltd. At our company, we are developing two “travel”-themed businesses: a digital marketing business that specializes in inbound tourism for foreigners visiting Japan, and a resort business that includes the operation of luxury villas on Ishigaki Island. I’m doing it. Representative Takahashi has experience in digital marketing during his 15 years at Baidu, the largest search engine in China. Our flagship brand, Ishigaki Hills (R), a luxury villa for rent, has gotten off to a good start with an average occupancy rate of approximately 90% in the first summer (July to September) since its opening in April of this year. I am. In addition, we are developing accommodation facilities in a variety of ways, including renovating existing properties and operating rental properties. In the future, in addition to regenerating and producing facilities such as rental properties, we will promote the opening of the second and third “Ishigaki Hills (R)” while leveraging our digital marketing know-how to provide web support and management agency for accommodation facilities. I’ll go. Head office location: 1F, NREG Ginza Building, 7-13-5 Ginza, Chuo-ku, Tokyo Ishigaki Island Branch: 206 Okawa, Ishigaki City, Okinawa Prefecture Premier Building 2F Company URL: https://www.dtac.tokyo/ Ishigaki Hills official website:
https://ishigakihills.com/ Contact: daisuke.takahashi@dtac.tokyo